Bodega 360
Bodega 360 is an online store for sending essential goods to Cuba. The design aimed to simplify the experience and build trust between families abroad and their loved ones.
Client
Bodega 360
Service Provided
Branding & Ecommerce Design
Branding Design
A visual identity was developed to reflect warmth, trust, and accessibility—key values for families supporting loved ones from afar. The branding balances emotional connection with clarity and professionalism.
Visual System Definition
The visual system combines bold typography, a friendly color palette, and custom assets to enhance recognition and usability. Elements like packaging and iconography reinforce a cohesive, approachable brand experience.
Homepage & Responsive Design
The homepage was designed for clarity and ease of use, adapting seamlessly across mobile and desktop. It guides users through the shopping process with intuitive structure and a focus on emotional connection.
